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Huble Insights

Latest insights, learnings and news on Inbound, HubSpot and Digital Transformation.

The future of SEM: Search engine marketing strategy trends

2023 is going to be an exciting year for SEM practitioners. The industry is rapidly evolving, with

What is the death of the third-party cookie?

The phasing out of third-party cookies will have a huge impact on how customer data can be

How to create lookalike audiences for Paid Ads in HubSpot

In HubSpot, you can create lookalike audiences using existing customer lists to help you target

How to compress images on your website?

Do you compress images before uploading them onto your website? In this blog post, we discuss why

How the HubSpot Ads Tool will transform your paid media campaigns

In this blog post, Shane Punt, Senior HubSpot Consultant at Huble Digital, dives into the HubSpot

SEO optimisation for website videos | 7 tips to succeed

Over the past few years, video has become extremely relevant as a marketing tool. It’s easy to

With us, your customer data is in safe hands

Your information security is our priority

Learn about our ISO certification

Grow With Inbound 2020 — The future of search

Grow With Inbound 2020 — The future of search At Grow With Inbound 2020, Vice President of Huble

Take your ads to the next level with HubSpot’s ads tool

Tired of spending your valuable time uploading lists from your paid ads? Tired of trying to analyse

What Could Apple’s Search Engine Mean for Your Marketing?

A recent blog post by Coywolf’s Jon Henshaw has gone the tech equivalent of viral — sparking

Why you need Growth-Driven Design for a lead-generating website

In this blog post, Francesco Brizzo, SEM Lead at Huble Digital, delves into why you should consider

Build Powerful Ads with Facebook Dynamic Creative

In this blog post, Lorenzo Labia, Paid Media Specialist at Huble Digital, takes you through what

Seven reasons your website isn’t increasing organic traffic

Typing its name into the search bar and hitting enter unveils a beautifully designed, concisely

How much do B2B leads cost on LinkedIn?

In this blog, Rebecca Harris, Commercial Director at Huble Digital, highlights how much it costs to

PPC for lead generation: the dos and don'ts

In this blog, we share advice on pay-per-click advertising - including several tips, tricks and

Is keyword optimisation still important for SEO?

In this blog, Huble questions whether keyword optimisation is still important for SEO and all the

Short or long-form blog content: which performs better?

In this blog, we delve into the discussion of whether you should produce short or long-form content

An honest review of HubSpot’s social media tool

With so many social media management and marketing tools out there, how do you know which one to

How much does a PPC campaign cost?

In this blog, we explain how much a pay-per-click campaign can cost and what variables affect the

The Big SEO & PPC Update - July 2019

In this article, we summarise July's SEO and PPC updates, including LinkedIn's new campaign

How to create a PPC campaign for your B2B company

Want to create and launch a stellar PPC campaign for your B2B company? You've come to the right

SEO basics and how HubSpot can help

In this blog, we cover the basics of search engine optimisation (SEO), including where to start,

Creating SEO-friendly URLs: The Beginner's Guide

In this blog, we explain how you can create SEO-friendly URLs, including how to structure them,

Google & Yoast SEO round-up (June 2019)

In this article, we summarise the month’s updates, including Yoast SEO reintroducing its FAQ

SEO tips for large websites in 2019

In this blog, we share Huble's top SEO tips for enterprises looking to optimise their large

SEO 101: What are external and internal links?

In this blog, we explain how internal and external links can help a business improve its website's

Six reasons why you should update your old blogs

In this blog, Aaron Carpenter, Senior Editor at Huble Digital, explains why B2B companies should

SEO best practices for lead generation in 2019

In this blog, Huble will share eight SEO best practices to help you optimise your website and

Topic clusters - what's in it for you?

In this blog, We explain how businesses can use topic clusters to improve the visibility and

Should you use HubSpot if you have a multi-language website?

Managing a multi-language website can be hard work. Most companies don’t start off with a

Actionable SEO tips for high growth startups

In this blog, we will share with you some simple, actionable small business search engine

How to optimise a blog in HubSpot

Optimising your content is absolutely key to content marketing success. With so many companies

Creating an SEO strategy for your new business

In this blog, we explain how brand-new businesses can - and should go about - creating an SEO

The Top 10 PPC Mistakes and How to Avoid Them

PPC or Pay-Per-Click has proven to be one of the highest return on investment (ROI) channels. One

Why having shorter URLs improves your ranking on Google

In this blog, Kostas Giannoukaris, PPC director at Huble Digital, explains the search engine,

How to enable HubSpot AMP for your blog

Want to reduce the load time of your HubSpot blog on mobile devices but don't know how? In this

Inbound Sales 101 - an interview with HubSpot's Dan Tyre

“In the old days, if a consumer wanted more information on a product or service, they would have to

SEO or PPC: Which one is right for your business?

In this blog, we will explore what SEO is, the difference between SEO and PPC and which one is best

Why your content strategy should revolve around topic clusters

Search engines are changing. The way that we search for things online is changing. And if you want

HubSpot Tracking Links - How to create custom tracking URLs

Every now and then you will need to promote a page through a channel that HubSpot or Google

How Facebook Is Leading The Charge For B2B Lead Generation:Inbound17

Live from #INBOUND17 #InboundPartnerDay started off with some wise words from HubSpot’s Sales

How to measure marketing ROI with HubSpot & Google Analytics

In today’s data-abundant and digitally-advanced world, measuring the potency of your marketing

5 Tips to Write SEO Friendly Blogs Posts That Rank

With Google updating its algorithms so frequently, there are a multitude of best practice guides on

How does Google's Penguin Algorithm Update affect SEO?

Google launched their search engine algorithm, Penguin (initially known as their Webspam Update),

Google removes sidebar ads. How does it affect PPC & SEO?

Despite the many tweaks and changes that Google has made to its search engine over the years, the

Huble Digital SEO News - Upcoming in 2016

With the SEO world spinning at a rate like never before, it’s more important than ever to keep on

Inbound15 - HubSpot's New Paid Advertisements Add-On

Are you looking to create, measure and leverage paid advertisements for your Inbound Marketing

How to spot & exclude bot traffic in Google Analytics

Have you noticed an increase in the amount of Bot Traffic your website has received over the past

Five SEO Resources for New Professionals

Search Engine Optimisation (SEO) as a profession is a real challenge. When pitching to a prospect

Website Page Load Speed - Make Your Website perform faster!

 Are you familiar with this scenario? You enter a search term into Google, get a list of hits,

Google Machine Learning

Machine learning is the science of getting computers to act without being explicitly programmed. It

Google Mobile Friendly Website Algorithm Update

We already know that mobile-friendliness is an important ranking factor considered by Google for a

International SEO Support

Huble Digital expands its reach into the USA through partnership with Chicago-based Be Found

The secrets to SEO - Top Page Optimisation Tips

Search Engine Optimisation (SEO) is essential to an inbound marketing strategy – it is the epitome