Interprefy offers a remote simultaneous language interpretation platform that provides online interpreters for multi-lingual meetings and events across the globe.
Before partnering with Huble, Interprefy was in a challenging position common to many start-ups: it had an excellent product, but a limited internal capacity to market its platform.
They needed help with two key business goals:
Interprefy partnered with Huble to onboard its teams onto HubSpot Marketing Hub. Along with delivering a simple and slick onboarding process, Huble mapped out its lead management processes and set up multiple marketing automation workflows.
Huble then built Interprefy’s new website using the HubSpot CMS. Our specialist teams refreshed their branding, developed sitemaps and wireframes, wrote extensive web copy, conducted keyword research and managed SEO optimisation.
Huble then crafted a content strategy to produce high-quality content for every stage of the buyer’s journey. Alongside the PPC campaign, Huble’s content helped attract prospects to the website and then convert them into leads.
Interprefy needed a professional, lead-generating website — and they needed it fast.
Following Huble’s Growth-Driven Design approach, an initial ‘launch website’ was quickly put live so it wasted no time in generating leads. Then once live and active, Huble’s team developed and added pages that were fully SEO optimised on an ongoing month-by-month basis.
The simple to use HubSpot CMS then empowered Interprefy’s team to edit and update their own website without the need for technical support.
increase in organic traffic
leads generated through HubSpot
It takes a village to raise a child, and it takes a village to create a website — Huble’s writers, developers, SEO experts, designers, content strategists, and integration specialists worked together to build Interprefy’s new website.
During the website creation process, Huble’s HubSpot marketing specialists helped Interprefy get up and running quickly and effectively with the HubSpot platform.
Since the website launch, Huble’s content team has continued to produce blogs, eBooks, landing pages, lead nurture emails, and new web pages. Huble’s SEM and paid media teams ensure that the site draws in visitors organically and through Google Adword campaigns.