While GGMS had been using HubSpot for over a year, the team lacked the capacity to realise the full potential of HubSpot and its feature set. At the same time, their sales, onboarding, payment, and support processes were run using different systems. This made tracking critical metrics like recurring revenue an agonising task. Combined, these factors created a major roadblock to growth.
To remove this roadblock, GGMS needed a partner with experience implementing HubSpot for subscription-based businesses. That’s where Huble enters the picture.
Removing GGMS’ barriers to growth required maximising how they used HubSpot — and connecting many of their business functions within the platform.
This didn’t require tweaks or upgrades. We needed to redefine their business processes from scratch, including sales process, onboarding, and continued support.
We helped GGMS by:
- Unifying and improving fragmented sales, onboarding, and support processes across all product offerings
- Creating a single source of truth for all sales and customer data
- Leveraging HubSpot to track business performance and individual KPIs
- Replacing costly third-party services with HubSpot tools
- Restructuring team responsibilities to drive customer satisfaction and eliminate service gaps
- Recreating GGMS’ sales playbook to make the best use of HubSpot
As a subscription-based business, GGMS needed tools to help them confidently manage new business and subscription upgrades and downgrades.
They also needed guidance on setting up automations, booking sales calls, dealing with service requests, and efficiently building and sending out quotes.
With our help, GGMS has achieved these goals. And with our continual training and support, their teams are empowered to get the best results from HubSpot.
growth in deals closed
user adoption of HubSpot
growth experienced month-over-month
“We had our website with one provider. We had our payment processing through another system. We just had all these different pieces that were not working well together — Huble came in and literally transformed our business.”
Our team of HubSpot Sales, Service, and CRM experts worked closely with GGMS to deliver the project. How closely? Here’s what Alex, our Sales Hub & Sales Tech Lead has to say:
“Over the past 14 months, I’ve felt like a member of the GGMS team. Mike, Josh, and the rest of the GGMS team have trusted us completely to streamline and automate all of their sales, onboarding, and support processes. I’m extremely excited to continue to grow better together.”